Aihui Ong (pronounced i-we) was a software engineer turned entrepreneur turned investor. She is a General Partner at Transform Capital - a VC with a philanthropic difference where 50% of the general partners’ profits are donated to philanthropic causes their investors and portfolio founders care about.

Prior to Transform Capital, she founded EdgiLife - an AI consumer insights platform that predicts consumer trends for CPGs by analyzing consumer feedback collected via a snack subscription box called LoveWithFood. Her company was named, “INC 50 fastest-growing, female-led companies in America”. Her company got acquired in 2018.

Aihui is also a partner at XFactor Ventures - an early-stage fund started by 20 female founders investing in the next generation of female founders.